Analisis Risiko dan Strategi Mitigasi pada UMKM Buket Bunga di Lombok: Studi Kasus 10 UMKM Buket Bunga
DOI:
https://doi.org/10.55681/jige.v6i2.3696Keywords:
UMKM, flower bouquet, House of Risk, risk mitigation strategy, risk managementAbstract
Flower bouquet SMEs in Lombok have great growth potential in the creative industry, but face various risks that can affect the sustainability of their business. This study aims to identify the types of risks faced, analyze the main causes of the risks, and formulate mitigation strategies that can be applied by flower bouquet SMEs. The method used in this study is the House of Risk (HOR), which consists of two phases: identification and risk assessment (HOR phase 1) and design of mitigation strategies (HOR phase 2). The results of the study indicate that the main risks faced by flower bouquet SMEs in Lombok include delays in procurement of raw materials, sudden increases in the price of fresh flowers, lack of employee training, and lack of quality control in product delivery. Based on the HOR analysis, the prioritized mitigation strategies include collaborating with more than one supplier, conducting routine training for employees, implementing quality inspection procedures before delivery, diversifying products, and optimizing digital marketing to increase competitiveness. With the implementation of effective mitigation strategies, it is hoped that flower bouquet SMEs in Lombok can increase their business resilience and competitiveness in the creative industry market.
Downloads
References
Adji Sasongko, D. (2018). ANALISIS RISIKO DAN STRATEGI AKSI MITIGASI PADA USAHA PENJUALAN MESIN TEKNOLOGI TEPAT GUNA DENGAN METODE HOUSE OF RISK (STUDI KASUS: TOKO SEDIA MESIN). https://scholar.google.com/scholar?cluster=6715501970900798158&hl=en&oi=scholarr
Armala, S. P., Safrudin, Y. N., & Susanto, H. (2024). Usulan Mitigasi Risiko Menggunakan Metode House of Risk (HOR) pada Divisi Produksi UMKM Odelia Hijab. R2J, 6(5). https://doi.org/10.38035/rrj.v6i5
Atmajaya, D., Gustopo, D., Emmalia Adriantantri, dan, & Studi Teknik Industri S-, P. (2020). REKOMENDASI IMPLEMENTASI MANAJEMEN RISIKO SUPPLY CHAIN KERIPIK PISANG MENGGUNAKAN METODE HOUSE OF RISK (HOR) (Studi Kasus : Usaha Mikro Kecil Menengah (UMKM) Indochips Alesha Trimulya). Jurnal Mahasiswa Teknik Industri, 3(1). https://doi.org/https://doi.org/10.36040/valtech.v3i1.2362
Aziz, A., Pangestuti, D. C., & Hidayati, S. (2024). Pengaruh Risiko terhadap Pertumbuhan Usaha Mikro, Kecil, dan Menengah (UMKM). Owner, 8(2), 1238–1254. https://doi.org/10.33395/owner.v8i2.2062
Chandra, R. C., Ujuto, A. K., Prayogo, D., & Husada, W. (2022). PENENTUAN MODEL PENILAIAN PRIORITAS RISIKO PADA PROYEK GEDUNG BERTINGKAT SAAT PANDEMI DI SURABAYA. https://publication.petra.ac.id/index.php/teknik-sipil/article/view/12919
Cholistiana, N. (2024). PERAN ANALISIS SWOT DALAM PERUMUSAN STRATEGI BISNIS UNTUK UKM DALAM MENGHADAPI PERSAINGAN GLOBAL. Jurnal Inovasi Global, 2(7). https://doi.org/10.58344/jig.v2i6
Dharma, B., & Syarbaini, A. M. B. (2022). Perancangan Mitigasi Risiko Krusial Pada UMKM Keripik di Sumatera Utara Dengan Pendekatan Transdisipliner. Ad-Deenar: Jurnal Ekonomi Dan Bisnis Islam, 6(01), 107. https://doi.org/10.30868/ad.v6i01.2260
Diawati. (2022). ANALISIS RISIKO DAN STRATEGI MITIGASI RISIKO PADA LAYANAN FINTECH SYARIAH PEER TO PEER LENDING DI MASA PANDEMI COVID-19 (STUDI KASUS : PT. ALAMI FINTEK SHARIA). https://repository.unisma.ac.id/handle/123456789/4113
Galih Mps. (2023, March 8). Jasmine Florist Produksi 50 Buket Sehari. Lombok Post. https://lombokpost.jawapos.com/ekonomi-bisnis/1502796541/jasmine-florist-produksi-50-buket-sehari
Gede, N., Mahadipta, D., Made, I., & Aditya, W. (2024). MENDORONG INOVASI: PERAN ARTIFICIAL INTELLIGENT DALAM AKSELERASI INDUSTRI KREATIF. In Jurnal IMAGINE (Vol. 4, Issue 1). Online. https://jurnal.std-bali.ac.id/index.php/imagine
Guo, C. (2022). Study on the Expansion of Flower and Seedling Industrial Cluster in Taobao Village Driven by Multi-Factors—Cases of the Shuyang County in China. https://doi.org/10.20944/preprints202206.0231.v1
Haryani, D. S., Abriyoso, O., & Putri, A. S. (2022). Analisis Risiko Operasional Pada UMKM Kerupuk Bu Mitro Di Kelurahan Tanjungpinang Barat. Aksara: Jurnal Ilmu Pendidikan Nonformal, 8(2), 1513. https://doi.org/10.37905/aksara.8.2.1513-1524.2022
JINGYE YE. (2022). THE ANALYSIS OF FLOWER E-COMMERCE DEVELOPMENT IN CHINA JINGYE YE A THEMATIC PAPER SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF MANAGEMENT COLLEGE OF MANAGEMENT MAHIDOL UNIVERSITY 2022 COPYRIGHT OF MAHIDOL UNIVERSITY. https://archive.cm.mahidol.ac.th/handle/123456789/4791
Kementerian Koordinator Bidang Perekonomian. (2022). Pemerintah Dorong Optimalisasi Pertumbuhan Industri Kreatif Indonesia. https://www.ekon.go.id/publikasi/detail/3593/pemerintah-dorong-optimalisasi-pertumbuhan-industri-kreatif-indonesia
Kementerian Koperasi dan UKM. (2024). Grand Desain Pengembangan SDM Perkoprasian 2025-2029. https://lpse.kemenkopukm.go.id/eproc4/dl/76fa7460cafeaf8d69ac839d9077b035175e5c0dfe5569de697cb3429184220d13ed312581349fc01885c3e3514b6c72db61d2809918a1f69a430312555bee12654d042fd05e9a8cdc126b6f5cb4faf1ef287e41527a144fd8c3e0a66a7eb4ba7b7df17c858724bf50a0909c779f2c1c
Kementerian Pariwisata dan Ekonomi Kreatif. (2021). Infografis Data StatistIk Indikator Makro Pariwisata & Ekonomi kreatif. https://bankdata.kemenparekraf.go.id/upload/document_satker/5baa176056e524cfaa5086f5d69b2747.pdf
Kementerian Pariwisata dan Ekonomi Kreatif. (2024). 5 Destinasi Super Prioritas. https://kemenparekraf.go.id/hasil-pencarian/infografik-5-destinasi-super-prioritas
Kenanoğlu, Z. (2023). Problems of Retailers in the Cut Flower Sector and a Proposal for the Sustainability of the Sector: The Case of Turkey. Horticulturae, 9(8). https://doi.org/10.3390/horticulturae9080932
Maitri, B., Hartono, C., Jennifer, F., Liana, J., & Buntu Laulita, N. (2022). Jurnal Mirai Management Analisis Manajemen Risiko Pada Usaha Brownies UMKM Moifoods.Btm. Jurnal Mirai Management, 7(3), 245–254. https://doi.org/10.37531/mirai.v7i3.2492
Maryanti, S., Rahayu, N., A Arista Pradnyani, I. G., & Martia Dewi, S. (2024). Pemberdayaan Usaha Souvenir Khas Wisuda Melalui Diversifikasi Produk Untuk Mencapai Optimalisasi Penjualan. https://jurnal.fe.unram.ac.id/index.php/independen/index
Munthe, Y. S., Hasugian, M., & Zebua, Y. R. (2024). ANALISIS MANAJEMEN RISIKO PADA UMKM DONAT KENTANG SYIFA MEDAN ANALYSIS OF RISK MANAGEMENT IN SYIFA MEDAN POTATO DONUTS MSMEs. https://jicnusantara.com/index.php/jiic
Murti, E., & Wiyaka, A. (2021). PEMBERDAYAAN USAHA MIKRO, KECIL, DAN MENENGAH (UMKM) DALAM PENANGANAN KEMISKINAN SOSIAL. http://www.ekonomirakyat.org/edisi_14/artikel_2.htm
Nurlinda, & Sinuraya, J. (2020). Potensi UMKM Dalam Menyangga Perekonomian Kerakyatan di Masa Pandemi Covid-19: Sebuah Kajian Literatur. www.lokadata.beritagar.id
Nuryanti, M. (2024). Analisis Manajemen Risiko pada UMKM Konveksi, Rancaekek, Kabupaten Bandung. https://doi.org/10.62710/3bgkez50
Permatasari, D., Fatchurisna’in, R., Salamah, U., Malazia, S., Panggiarti, K., & Sunaningsih, S. N. (2023). ANALISIS DESKRIPTIF TERHADAP RISIKO KEPUTUSAN INVESTASI USAHA MIKRO KECIL DAN MENENGAH (UMKM) TEH POCI MAGELANG. Neraca Manajemen, Ekonomi, 2. https://doi.org/10.8734/mnmae.v1i2.359
Radar Lombok. (2017). Pemuda Sembalun Kembangkan Bunga Krisan. https://radarlombok.co.id/pemuda-sembalun-kembangkan-bunga-krisan.html
Rosnani, T., Larassati, D., Rahim, M. R., Nur, S., & Listianingsih, A. (2024). Desain Produk Berkelanjutan dan Kinerja Inovasi: Implementasi Kinerja Operasional Industri Florist. https://jurnal.untan.ac.id/index.php/MBIC/index
Sa’diyah, H., & Lukmandono. (2023). Pengelolaan Manajemen Risiko Supply Chain Konfeksi Menggunakan Metode HOR dan CBA. https://doi.org/10.350587/Matrik
Sirait, E., Hari Sugiharto, B., Abidin, J., Salu Padang, N., & Eka Putra, J. (2024). Peran UMKM dalam Meningkatkan Kesejahteraan Perekonomian di Indonesia. 5, 3816. https://doi.org/https://doi.org/10.47467/elmal.v5i7.4160
Suara NTB. (2024). Dispar NTB Kembali Targetkan 2,5 Juta Kunjungan Wisatawan di Tahun 2025. SUARANTB. https://suarantb.com/2025/02/12/dispar-ntb-kembali-pasang-target-25-juta-kunjungan-wisatawan-di-2025/
Syafrizal, R. R., Arifiyanti, N., & Hidayati, D. R. (2025). MITIGASI RISIKO USAHA KERUPUK IKAN (STUDI KASUS: UMKM LAMORA DI DESA SOCAH KECAMATAN SOCAH BANGKALAN). https://doi.org/https://doi.org/10.21776/
Triayana, A., Septiani, D. L., Pradana, G., Krisanti, S. R., & Widodasih, R. W. K. (2024). ANALISIS STUDI KELAYAKAN BISNIS PADA UMKM DITINJAU DARI ASPEK PASAR DAN PEMASARAN (STUDI KASUS SOP AYAM PAK MIM KLATEN DI CIKARANG SELATAN). https://doi.org/https://doi.org/10.30651/jms.v9i1.21365
Ulfah, M., Syamsul Maarif, M., & Raharja, S. (2016). ANALISIS DAN PERBAIKAN MANAJEMEN RISIKO RANTAI PASOK GULA RAFINASI DENGAN PENDEKATAN HOUSE OF RISK ANALYSIS AND IMPROVEMENT OF SUPPLY CHAIN RISK MANAGEMENT OF REFINED SUGAR USING HOUSE OF RISK APPROACH. In Jurnal Teknik Industri Pertanian (Vol. 26, Issue 1). https://journal.ipb.ac.id/index.php/jurnaltin/article/view/13129
Yolanda, C. (2024). PERAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) DALAM PENGEMBANGAN EKONOMI INDONESIA. https://doi.org/https://doi.org/10.36490/jmdb.v2i3.1147
Yulia, W. (2023). Pengaruh Kemampuan Manajerial, Literasi Keuangan, dan Mitigasi Risiko Terhadap Keberlangsungan Usaha UMKM. In Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (Vol. 1, Issue 1). https://doi.org/https://doi.org/10.58192/wawasan.v1i1.181
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Ida Ayu Prabashinta Candradewi, Susi Retna Cahyaningtyas

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.