SENTRI: Jurnal Riset Ilmiah https://ejournal.nusantaraglobal.ac.id/index.php/sentri <p>SENTRI : Jurnal Riset Ilmiah is a peer-review journal that could be access to the public, published by LPPM Institut Pendidikan Nusantara Global. This journal is published twelve issue a year, every month with online version of <strong><a href="https://issn.brin.go.id/terbit/detail/20220904142398533" target="_blank" rel="noopener">E-ISSN: 2963-1130</a></strong>. SENTRI provides a platform for researchers, academics, professionals, practitioners and students to embed and share knowledge in the form of empirical and theoretical research papers, case studies, literature reviews and book reviews related to multidisciplinary research. SENTRI welcomes and recognizes high quality theoretical and empirical research papers, case studies, review papers, literature reviews, book reviews, conceptual frameworks, analysis and simulation models, technical notes related to research from researchers, academics, professionals, practitioners, and students.</p> en-US sentri@nusantaraglobal.ac.id (LPPM Institut Pendidikan Nusantara Global) sentri@nusantaraglobal.ac.id (Suhartanto, SE., S.Pd., M.A.P.) Sun, 31 May 2026 16:19:28 +0000 OJS 3.3.0.14 http://blogs.law.harvard.edu/tech/rss 60 Perencanaan Strategis Sistem Informasi pada Balai Wilayah Sungai Maluku Menggunakan Ward and Peppard https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6108 <p><em>The Maluku River Organisation (BWS) is a technical implementation unit (UPT) under the Directorate of Water Resources, Ministry of Public Works and Housing, that is responsible for water resources management. The main issues of BWS are the absence of an independently managed information system, so that it depends on the central government system and still uses manual processes. This research aims to create a strategic IS/IT plan aligned with the organization’s business processes to support digital transformation processes and improve organizational performance. This research adopts the Ward and Peppard methodology by using the SWOT framework, value chain, PEST frameworks, as well as portfolio mapping using the McFarlan Strategic Grid to formulate IS/IT strategies and a phased three-year implementation plan. This planning results in recommendations for developing internal IS/IT systems: SISMONIK, SILAP, SI BWS Maluku, a Mobile reporting application, and an early warning system (IoT-based) to support, manage, and optimize the technology support system for processes. The proposed implementation plan can be a guideline to reduce dependency on the central system, improve work efficiency, and support more responsive water resources management in Maluku.</em></p> Magdalena Alan Bungyanan, Melkior N. N. Sitokdana, Amtai Alaslan Copyright (c) 2026 Magdalena Alan Bungyanan, Melkior N. N. Sitokdana, Amtai Alaslan https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6108 Sun, 31 May 2026 00:00:00 +0000 Pengaruh Latar Belakang Pendidikan dan Kompetensi Terhadap Kinerja Pegawai Dinas Perhubungan Kabupaten Ogan Komering Ulu https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6198 <p>Tujuan penelitian ini adalah untuk menganalisis pengaruh latar belakang pendidikan dan kompetensi terhadap kinerja pegawai Dinas Perhubungan Kabupaten OKU. Metode yang digunakan pada penelitian adalah metode desktiptif kuantitatif dengan metode penarikan contoh yang digunakan adalah metode sensus dimana 79 orang populasi pegawai Dinas Perhubungan Kabupaten OKU semuanya diambil sebagai sampel. Penelitian dilaksanakan pada Bulan Desember 2025. Analisis yang digunakan adalah regresi linear berganda, dimana hasil analisis menunjukkan variabel latar belakang pendidikan dan kompetensi baik secara parsial maupun secara simultan semuanya menunjukkan hasil positif dan berpengaruh signifikan terhadap variabel kinerja pegawai dengan tingkat kepercayaan R square sebesar 80%.</p> Selly Naufariza, Fifian Permata Sari, Rini Efrianti Copyright (c) 2026 Selly Naufariza, Fifian Permata Sari, Rini Efrianti https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6198 Sun, 31 May 2026 00:00:00 +0000 Peran Persepsi Generative Artificial Intelligence dalam Memediasi Pengaruh Digital Presence Terhadap Brand Visibility Mall di Bali pada Konteks Ai-Based Search https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6202 <p><em>This study aims to analyze the mediating role of perceived generative artificial intelligence in the relationship between digital presence and brand visibility of shopping malls in Bali within the context of AI-based search. The research adopts a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM) with a sample of 130 mall visitors in Bali who have experience using AI-based search tools such as ChatGPT and similar platforms. The findings reveal that digital presence has a positive and significant effect on brand visibility, both directly and indirectly through perceived usefulness and perceived trustworthiness. However, the direct effect of digital presence is relatively weaker compared to the mediated effects, indicating that brand visibility is not formed linearly but through a cognitive information processing mechanism influenced by AI perception. Perceived trustworthiness shows a stronger mediating effect than perceived usefulness, highlighting the importance of trust in AI-generated information. This study contributes to the integration of Information Processing Theory (IPT) and Technology Acceptance Model (TAM) by positioning generative AI perception as a key mechanism in transforming digital presence into brand visibility in the AI-based search ecosystem.</em></p> Ida Bagus Gede Prabawa Putra Udiyana, I Gusti Ayu Agung Istri Dinda Larasshanti Jelantik, Anak Agung Ayu Rika Putri Supartha, I Gusti Ayu Widya Ari Cahyathi, Ni Putu Dhanan Kumaradewi M Copyright (c) 2026 Ida Bagus Gede Prabawa Putra Udiyana, I Gusti Ayu Agung Istri Dinda Larasshanti Jelantik, Anak Agung Ayu Rika Putri Supartha, I Gusti Ayu Widya Ari Cahyathi, Ni Putu Dhanan Kumaradewi M https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6202 Sun, 31 May 2026 00:00:00 +0000 Pengaruh Program Pembangunan Desa dan Partisipasi Masyarakat Terhadap Kesejahteraan Masyarakat di Kecamatan Lubuk Batang Kabupaten Oku https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6203 <p>Penelitian ini bertujuan untuk menganalisis pengaruh program pembangunan desa dan partisipasi masyarakat terhadap kesejahteraan masyarakat di Kecamatan Lubuk Batang Kabupaten OKU. Penelitian ini menggunakan pendekatan kuantitatif dengan metode deskriptif. Teknik pengambilan sampel dilakukan secara purposive sampling dengan jumlah responden sebanyak 75 orang. Metode analisis data yang digunakan adalah analisis regresi linear berganda untuk menguji pengaruh variabel independen terhadap variabel dependen. Hasil penelitian menunjukkan bahwa secara parsial program pembangunan desa berpengaruh positif dan signifikan terhadap kesejahteraan masyarakat dengan nilai koefisien sebesar 0,873, sedangkan partisipasi masyarakat juga berpengaruh positif dan signifikan dengan koefisien sebesar 0,096, meskipun pengaruhnya relatif lebih kecil. Secara simultan, kedua variabel tersebut berpengaruh signifikan terhadap kesejahteraan masyarakat dengan nilai F hitung sebesar 13,193. Nilai koefisien determinasi menunjukkan bahwa sebesar 77,5% variasi kesejahteraan masyarakat dapat dijelaskan oleh program pembangunan desa dan partisipasi masyarakat, sedangkan sisanya dipengaruhi oleh faktor lain di luar model penelitian. Penelitian ini menegaskan bahwa keberhasilan pembangunan desa yang didukung oleh partisipasi masyarakat yang aktif dapat meningkatkan kesejahteraan masyarakat secara berkelanjutan.</p> Sri Rahayu, Fifian Permata Sari, Rini Efrianti Copyright (c) 2026 Sri Rahayu, Fifian Permata Sari, Rini Efrianti https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6203 Sun, 31 May 2026 00:00:00 +0000 Pengaruh Kepemimpinan dan Kompensasi Terhadap Kinerja Pegawai DPRD Kabupaten OKU https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6218 <p><em>This study aimed to analyze the influence of leadership and compensation on the performance of employees at the Regional House of Representatives (DPRD) of Ogan Komering Ulu (OKU) Regency. Employee performance is an important factor in supporting the effectiveness and efficiency of organizational activities; therefore, effective leadership and appropriate compensation are expected to improve work productivity. The study was conducted in February 2026 using a quantitative descriptive research method. A census sampling technique was employed, in which all 31 employees of the DPRD of OKU Regency were selected as the research sample. Data were collected through questionnaires and analyzed using multiple linear regression to determine the effect of leadership and compensation on employee performance. The results showed that both leadership and compensation had a positive and significant effect on employee performance, both partially and simultaneously. These findings indicate that better leadership practices and more appropriate compensation contribute to higher levels of employee performance. Furthermore, the coefficient of determination (R Square) was 0.884, indicating that 88.4% of the variation in employee performance could be explained by the leadership and compensation variables, while the remaining 11.6% was influenced by other factors not included in the research model.</em></p> Yolandre Yolandre, Fifian Permata Sari, Rini Efrianti Copyright (c) 2026 Yolandre Yolandre, Fifian Permata Sari, Rini Efrianti https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6218 Sun, 31 May 2026 00:00:00 +0000 The Mediating Role of Consumer Trust in the Influence of AI Personalization and Content Marketing on Fashion Purchase Decisions https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6228 <p><em>This study aims to examine the influence of AI Personalization and Content Marketing on Purchase Decision, both directly and indirectly through Consumer Trust in the fashion industry, using the Stimulus–Organism–Response (SOR) framework. A quantitative approach was applied through a survey of 120 respondents aged 18–28 years, and the data were analyzed using PLS-SEM. The results show that all relationships are positive and significant, where AI Personalization and Content Marketing act as stimuli that enhance Consumer Trust as the organism, which in turn drives Purchase Decision as the response. Additionally, Consumer Trust is proven to mediate the relationship between AI Personalization and Content Marketing with Purchase Decision. These findings highlight that effective personalization and strategic content marketing can build consumer trust and ultimately increase purchase decisions in the digital fashion context.</em></p> Anak Agung Ayu Rika Putri Supartha, Ni Putu Dhanan Kumaradewi M, Ida Bagus Gede Prabawa Putra Udiyana Copyright (c) 2026 Anak Agung Ayu Rika Putri Supartha, Ni Putu Dhanan Kumaradewi M, Ida Bagus Gede Prabawa Putra Udiyana https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6228 Sun, 31 May 2026 00:00:00 +0000 Pengaruh Implementasi Satu Kemenkeu sebagai Pengendalian Internal dalam Sistem Informasi Akuntansi, dan Kompetensi SDM Terhadap Efisiensi Administrasi pada KPPBC TMPC Sumbawa https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6241 <p><em>This study aims to analyze the influence of Satu Kemenkeu platform implementation as an internal control mechanism in the Accounting Information System (AIS) and human resource competency on administrative efficiency at KPPBC TMPC Sumbawa. The research employed a quantitative approach with total sampling of 33 employees. Data were collected through online questionnaires using a 5-point Likert scale and analyzed using Structural Equation Modeling with Partial Least Squares (SEM-PLS) via SmartPLS software. The results indicate that Satu Kemenkeu implementation has a positive and significant effect on administrative efficiency (path coefficient = 0.534; T-statistic = 2.675; p-value = 0.007), whereas human resource competency has a positive but insignificant effect (path coefficient = 0.308; T-statistic = 1.644; p-value = 0.100). Theoretically, this study extends public-sector AIS and internal control literature by demonstrating that an integrated digital control platform can become the dominant mechanism for administrative efficiency in a standardized public bureaucracy. The findings also refine the role of human resource competency by showing that competency may function as a basic enabling condition rather than a differentiating factor when work procedures and information controls are strongly embedded in the system. Practically, KPPBC TMPC Sumbawa should prioritize system optimization, user compliance, and advanced feature utilization while maintaining continuous competency development.</em></p> Selfi Pebrianti, Ahmad Jibrail Copyright (c) 2026 Selfi Pebrianti, Ahmad Jibrail https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6241 Sun, 31 May 2026 00:00:00 +0000 Pengaruh Orientasi Kewirausahaan, Digital Marketing Capability, dan Akses Permodalan Fintech terhadap Kinerja UMKM Kuliner di Kabupaten Sumbawa https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6274 <p><em>This research aims to analyse the influence of Entrepreneurial Orientation, Digital Marketing Capability, and Access to Fintech Capital (Peer-to-Peer Lending) on the Performance of Culinary MSMEs in Sumbawa Regency. The novelty of this study lies in integrating entrepreneurial posture, digital marketing capability, and fintech-based capital access into a single causal model for culinary MSMEs operating in a non-metropolitan area. Previous studies have commonly examined these factors separately or within large urban business contexts, whereas this study positions digital marketing capability and fintech access as complementary strategic resources that can strengthen MSME performance under local market constraints. A quantitative survey was conducted with 100 owners or managers of culinary MSMEs registered on online food-ordering platforms and having accessed fintech P2P Lending services. Data were analysed using multiple linear regression with classical assumption tests. The results show that Entrepreneurial Orientation, Digital Marketing Capability, and Fintech Capital Access have positive and significant effects, both partially and simultaneously, on MSME performance measured through sales growth and profitability. Entrepreneurial Orientation provides the strongest standardized contribution, followed by Digital Marketing Capability and Fintech Capital Access. Theoretically, this study contributes to MSME performance literature by demonstrating that business performance in non-metropolitan digital transition contexts is shaped by the strategic combination of entrepreneurial behaviour, market-facing digital capability, and finance-enabling fintech access. Practically, the findings imply that culinary MSME development in Sumbawa requires integrated strengthening of entrepreneurial competence, digital marketing skills, and responsible access to alternative financing.</em></p> Nabila Alifya Safitri, Fahlia Fahlia Copyright (c) 2026 Nabila Alifya Safitri, Fahlia Fahlia https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6274 Sun, 31 May 2026 00:00:00 +0000 Pengaruh Inovasi Produk, Orientasi Pasar, dan Manajemen Risiko Terhadap Kinerja UMKM di Kabupaten Sumbawa https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6320 <p><em>Micro, Small, and Medium Enterprises (MSMEs) hold strategic importance in Indonesia’s economy, contributing 60.5 percent to the national GDP and absorbing 97 percent of the workforce. Nonetheless, their labor productivity remains approximately one-third that of large enterprises, indicating a critical performance gap that necessitates empirical investigation of internal capability drivers, particularly in high-potential yet underperforming regions such as Sumbawa Regency. Prior studies have examined product innovation, market orientation, and risk management in isolation, with limited integration into a unified model. Furthermore, no research has contextually investigated these three variables simultaneously within Sumbawa Regency using a comprehensive multidimensional performance measure. This study offers a distinct contribution by integrating product innovation, market orientation, and risk management into a single unified MSME performance model grounded in the non-metropolitan context of Sumbawa Regency — a combination that has not been empirically tested in this specific regional setting. This study empirically examines the partial and simultaneous effects of product innovation, market orientation, and risk management on MSME performance in Sumbawa Regency. An explanatory quantitative approach was employed, utilizing a five-point Likert-scale questionnaire administered to 100 purposively sampled MSME operators. Data were analyzed through multiple linear regression using SPSS 26, following validity, reliability, classical assumption, and hypothesis testing. All hypotheses were supported: product innovation exerted the most dominant positive and significant effect on performance; market orientation demonstrated a significant positive effect; risk management positively and significantly influenced performance; and the three variables simultaneously produced a significant joint effect (R² = 53.7 percent). These findings imply that the integrated strengthening of product innovation capability, market orientation, and risk management constitutes the key strategic framework for enhancing MSME performance in non-metropolitan regions. Local government is recommended to design evidence-based policy interventions anchored in these three capability pillars, leveraging Sumbawa’s rich cultural heritage as a natural source of product differentiation and competitive advantage.</em></p> Yeni Yunisyah, Rian Hardiansyah Copyright (c) 2026 Yeni Yunisyah, Rian Hardiansyah https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6320 Sun, 31 May 2026 00:00:00 +0000 Peran Sistem Keuangan Desa dalam Mendukung Akuntabilitas Keuangan Pemerintah Desa di Desa Banda Kecamatan Tarano https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6360 <p><em>This study aims to examine the role of the Village Financial System (Siskeudes) in supporting village government financial accountability in Banda Village, Tarano District. The study uses a qualitative descriptive approach, with data collected through interviews and documentation involving the Village Secretary and the Siskeudes Operator as key informants in village financial management. Financial accountability is a crucial element of village governance because it ensures transparency, responsibility, compliance, and public trust in the use of village funds. The findings show that Siskeudes strengthens financial accountability by improving the orderliness of recording, accelerating the preparation of accountability reports, reducing manual recording errors, and providing more structured financial information for supervision and public accountability. Compared with previous studies that generally emphasize Siskeudes as an administrative reporting application, this study highlights its added value as a digital accountability mechanism that connects transparency, financial responsibility, and regulatory compliance in a rural village context. The academic contribution of this study lies in extending the discussion of village financial governance by showing how information systems support stewardship practices and digital accountability at the village level, particularly in Banda Village, which still faces limited internet infrastructure and human resource constraints. The main challenge found in the implementation process is unstable internet connectivity, which can delay data entry and system operation. Therefore, strengthening rural digital infrastructure, improving operator capacity, and enhancing coordination among central, regional, and village governments are necessary to ensure the sustainable implementation of Siskeudes and the optimal achievement of village financial accountability.</em></p> Hermawati Hermawati, Denny Hambali Copyright (c) 2026 Hermawati Hermawati, Denny Hambali https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6360 Sun, 31 May 2026 00:00:00 +0000 Dampak Kebijakan HPP dan Perilaku Penjualan terhadap Pendapatan Petani Jagung di Kecamatan Lengkiti Kabupaten OKU https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6372 <p><em>This study aims to analyze the HPP policy and sales behavior in relation to the income of corn farmers in Lengkiti Subdistrict, OKU Regency. The method used was a survey employing simple random sampling. The research design was a survey, and the sampling method used was purposive sampling. The sample was drawn from the two villages with the largest number of corn farmers: Bandar Jaya Village (318 farmers) and Fajar Jaya Village (266 farmers). Using the Slovin formula, a sample size of 85 was determined. The study was conducted in January 2026. The data obtained were then tabulated and analyzed using an analysis of farmers’ income and sales behavior, while the effect of the Government Purchase Price (HPP) was analyzed using multiple linear regression. The results of the study indicate that the Government Purchase Price (HPP) has a positive and significant partial effect on the income of corn farmers in Lengkiti Subdistrict, OKU Regency. Sales behavior does not have a significant partial effect on the income of corn farmers in Lengkiti Subdistrict, and the government purchase price and sales behavior simultaneously have a significant effect on the income of corn farmers in Lengkiti Subdistrict, OKU Regency. </em></p> Elmi Amelia, Fifian Permata Sari, Yetty Oktarina Copyright (c) 2026 Elmi Amelia, Fifian Permata Sari, Yetty Oktarina https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6372 Sun, 31 May 2026 00:00:00 +0000 Forest Product Marketing Strategies for MSMEs’ Business Sustainability in Central Kalimantan https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6426 <p><em>This study aims to analyze the effect of social media marketing and offline marketing on the business sustainability of MSMEs in Central Kalimantan, as well as to examine the moderating role of MSMEs partnerships in strengthening these relationships. A quantitative approach was employed using hypothesis testing through regression and moderation analysis. The results show that social media marketing has a significant and positive effect on business sustainability (sig. 0.001), and offline marketing also has a significant and positive effect (sig. 0.000). Furthermore, MSMEs partnerships significantly moderate the relationship between social media marketing and business sustainability (Z = 3.12; sig. 0.0018), as well as the relationship between offline marketing and business sustainability (Z = 8.542; sig. 0.0018). In addition, social media marketing and offline marketing simultaneously have a significant effect on business sustainability (sig. 0.000). These findings indicate that an integrated marketing strategy, supported by strong partnerships, is essential for enhancing the sustainability of MSMEs in Central Kalimantan.</em></p> Yuli Sintha Asi, Yulia Yulia, Mochamad Ramza Rapier Gussa, Indah Purnama Sari Mardjuni, Bambang Nurakhim Copyright (c) 2026 Yuli Sintha Asi, Yulia Yulia, Mochamad Ramza Rapier Gussa, Indah Purnama Sari Mardjuni, Bambang Nurakhim https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6426 Sun, 31 May 2026 00:00:00 +0000 Analisis Kinerja Keuangan Pemerintah Daerah Kabupaten Wonogiri Tahun Anggaran 2020-2024 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6430 <p>Analisis kinerja pemerintah daerah dapat dilihat dari laporan keuangan suatu daerah. Pengelolaan keuangan daerah yang efektif dan efisien adalah salah satu kunci utama untuk mencapai tujuan pembangunan daerah yang berkelanjutan. Penelitian ini bertujuan menganalisis kinerja keuangan daerah berdasarkan analisis Rasio Derajat Desentralisasi Fiskal, Rasio Kemandirian Keuangan Daerah, Rasio Efektivitas, Efisiensi, Ekonomis berdasarkan penilaian <em>Value for Money,</em> Rasio Keserasian, dan Rasio Pertumbuhan pada Kabupaten Wonogiri tahun anggaran 2020-2024. Metode penelitian ini menggunakan jenis data kuantitatif deskriptif dan sumber data sekunder berupa laporan realisasi anggaran dari website resmi pemerintah yaitu <a href="https://djpk.kemenkeu.go.id">https://djpk.kemenkeu.go.id</a>. Hasil penelitian ini menemukan bahwa rasio derajat desentralisasi fiskal termasuk dalam kriteria kurang, rasio kemandirian termasuk dalam kriteria instruktif, rasio efektivitas termasuk dalam kriteria sangat efektif, rasio efisiensi termasuk dalam kriteria kurang efisien, rasio ekonomis termasuk dalam kriteria ekonomis, rasio keserasian masih memprioritaskan belanja operasi, dan hasil rasio pertumbuhan pemerintah Kabupaten Wonogiri menunjukkan perkembangan yang bervariasi dan belum stabil dari tahun ke tahun. Kinerja keuangan daerah Kabupaten Wonogiri berdasarkan analisis rasio keuangan sudah cukup baik, meskipun masih menunjukkan ketergantungan yang tinggi terhadap dana transfer dari pemerintah pusat</p> Susanti Usman, Nila Savitri Copyright (c) 2026 Susanti Usman, Nila Savitri https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6430 Sun, 31 May 2026 00:00:00 +0000 Strategi Pemberdayaan Masyarakat dalam Promosi Kesehatan: Sebuah Studi Literatur Mengenai Efektivitas dan Dampak Berkelanjutan https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6435 <p><em>Community empowerment is a core pillar of health promotion, yet ensuring its long-term sustainability remains a major field challenge. This study aims to analyze the effectiveness and sustainability of various community empowerment strategies in improving public health status. A narrative literature review was conducted using national and international peer-reviewed journals from Google Scholar and PubMed databases published between 2019 and 2024. The synthesis indicates that optimizing local peers (health cadres) and integrating cultural-religious leadership yield a 55% to 65% increase in healthy behavior adoption. Concurrently, participatory digital media interventions among urban-younger populations achieve up to a 70% success rate, although constrained by the digital divide in remote areas. Long-term sustainability hinges on shifting health workers' roles from prescriptive instructors to collaborative facilitators, thereby fostering a "sense of ownership" and transitioning from charity-based programs to asset-based community development. In conclusion, asset-based, dialogue-centered empowerment significantly enhances health promotion efficacy, cultivates resilient social capital, and guarantees the sustainability of independent healthy behaviors.</em></p> Tati Nuryati Copyright (c) 2026 Tati Nuryati https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6435 Sun, 31 May 2026 00:00:00 +0000 Pelatihan Kewirausahaan berbasis Produk Kearifan Lokal dan Pelayanan Prima di Desa Wisata Cibeusi Kab. Subang Jawa Barat https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6439 <p><em>Desa Wisata Cibeusi, Kabupaten Subang, Jawa Barat memiliki potensi wisata dan produk kearifan lokal yang dapat dikembangkan untuk mendukung perekonomian masyarakat. Namun, pengembangan desa wisata masih menghadapi kendala dalam aspek kewirausahaan, inovasi produk, dan kualitas pelayanan wisata. Penelitian ini bertujuan untuk menganalisis pelaksanaan pelatihan kewirausahaan berbasis produk kearifan lokal dan pelayanan prima dalam mendukung pengembangan Desa Wisata Cibeusi. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif. Teknik pengumpulan data dilakukan melalui observasi, wawancara, dan dokumentasi. Analisis data menggunakan model Miles, Huberman, dan Saldaña. Hasil penelitian menunjukkan bahwa pelatihan kewirausahaan mampu meningkatkan pemahaman masyarakat dalam pengembangan produk lokal, pengemasan, dan pemasaran produk wisata. Selain itu, pelatihan pelayanan prima meningkatkan kemampuan masyarakat dalam memberikan pelayanan yang lebih baik kepada wisatawan. Kegiatan pelatihan juga mendorong partisipasi masyarakat dalam pengembangan desa wisata berbasis masyarakat dan kearifan lokal. Secara keseluruhan, pelatihan kewirausahaan berbasis produk kearifan lokal dan pelayanan prima memberikan dampak positif terhadap peningkatan kapasitas masyarakat dan pengembangan Desa Wisata Cibeusi.</em></p> Wawan Gunawan, Sukmadi Sukmadi, Euginia Andreina Rumat, Gisa Syaefullah, Ilham Syahputra, Kevian Dzaky, Yanto Aryanto Copyright (c) 2026 Wawan Gunawan, Sukmadi Sukmadi, Euginia Andreina Rumat, Gisa Syaefullah, Ilham Syahputra, Kevian Dzaky, Yanto Aryanto https://creativecommons.org/licenses/by-sa/4.0 https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6439 Sun, 31 May 2026 00:00:00 +0000