SUPARTHA, A. A. A. R. P.; M, N. P. D. K.; UDIYANA, I. B. G. P. P. The Mediating Role of Consumer Trust in the Influence of AI Personalization and Content Marketing on Fashion Purchase Decisions. SENTRI: Jurnal Riset Ilmiah, [S. l.], v. 5, n. 5, p. 2781–2791, 2026. DOI: 10.55681/sentri.v5i5.6228. Disponível em: https://ejournal.nusantaraglobal.ac.id/index.php/sentri/article/view/6228. Acesso em: 2 jun. 2026.